Brands I’ve worked with

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Revisiting and refocussing our Brand DNA with Frederic has helped us attract passionate customers that know why they keep coming back to us.

Sander, Founder of Cargo Velo

Fred+eric helped us craft a credible brand story that communicates who we are better than we imagined. It has helped us attract and retain clients for both our online tools and our consulting work.

Ahmed, Co-Founder, Access Infinity

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Some of my work

Cargo Velo

Founded by Sander, this sustainable delivery business is on a mission to replace all delivery vans in cities with bikes. I worked with them to refocus their brand and set it up the for retention. The renewed brand has helped them expand across multiple cities and become Belgium's biggest and most loved bicycle courier.
Access Infinity

Founded by two Pharma experts, this consulting and SaaS health tech business had developed their own online SaaS tools. I worked with them to reposition their brand to leverage the two business horizontals into a coherent and unique brand that attracts and retains the best clients and talent.
Ecosnooze

Ecosnooze is a sustainable D2C business producing alpaca wool products. Working with the co-founders, I helped redefine the brand and its varied activities, creating a narrative and identity that now attracts a better and bigger audience.